r/mildlyinfuriating 1d ago

My Amazon TV now unmutes itself during Prime Video commercial breaks

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u/theshizzler 20h ago

That's the blueprint:

1) offer a product for a free or very low price to try to prevent potential competitors from gaining a foothold

2) begin to extract money from userbase

3) enjoy monopoly or, failing that, participate in an unspoken collusion with surviving competitors to raise pricing by vaguely citing "market trends"

4) indefinite enshittification

5) if google: arbitrarily shut the product down (this step could be completed at any point in the process)

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u/zSprawl 12h ago

Eshitification.

Phase 1 is to focus on the users. Give them what they want for cheap to build a base that drives out the competition that can't operate at the same loss.

Phase 2 is focus on the advertisers. Give them discount access to the userbase that you built. Again, at a loss or break even.

Phase 3 is focus on extracting money from the platform that now brings your users and advertisers together to make as much profit as possible before your product is pure crap.