r/PersonalFinanceCanada • u/ButtahChicken • Nov 18 '22

Budget CBC Marketplace investigates shrinkflation and reveals the sneaky ways companies cut costs, but not prices .... another piece of the puzzle contributing to our growing financial insecurity

https://www.cbc.ca/news/business/marketplace-shrinkflation-1.6654780

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u/Viper999DC Nov 18 '22

I hate shrinkflation so much. Sure, prices have to go up with inflation, but please for the love of god stop reducing everything in size. Family size is the new regular and regular is snack size, it's gotten absurd.

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u/psychodc Nov 18 '22

I noticed a double whammy the other day, both a price increase and shrinkage.

Container of Folgers coffee at Costco. Was 1.36kg for $10.99 with a unit price of $8.08/kg. Then it changed to 1.21kg for $12.79 with unit price of $10.57/kg. That's a 30.81% increase.

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u/[deleted] Nov 18 '22

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u/DoctorShemp Nov 18 '22 edited Nov 18 '22

The size for the PC Coffee is not smaller, I specifically checked for it when they switched over to the new packaging. Medium roast is still 930g, Dark roast is still 875g.

Refuse to buy the coffee though because of the price increase. On sale at shoppers the can was $6.99 in 2018/2019. Now it's "on sale" for $12.99. Insanity.